Back to Blog
How to Make a Commission Enquiry Page That Helps the Right Clients Get in Touch
JournalBy PageLink4 min read

How to Make a Commission Enquiry Page That Helps the Right Clients Get in Touch

An enquiry page should do more than announce that you are available. It can help a potential client understand the kind of work you are open to, see whether the fit is realistic, and arrive at the first conversation with useful context. This is not about making a request feel formal or difficult. It is about replacing guesswork with a few clear signals. When the page is specific enough, the right people know how to approach you and you spend less time untangling enquiries that were never likely to suit the work.

Describe the Work You Want to Be Asked About

Start with the practical shape of the work rather than a broad list of every skill you have. Name the kinds of commissions, collaborations, or projects you would genuinely like to discuss. A ceramic artist might mention small-batch tableware for a particular setting. An illustrator might describe editorial images, packaging details, or a limited number of private commissions. A writer might focus on interviews, essays, or project notes. The point is not to make a fixed menu. It is to show the territory where a conversation is likely to be useful.

Use examples as boundaries, not promises

A few examples make the description easier to picture, but they should not suggest that every request will be accepted or delivered in the same way. Phrases such as ‘I am especially interested in’ or ‘a typical project may include’ keep the invitation open while giving it useful shape. If you are not taking a certain kind of work, state that calmly. Being clear about what is outside the scope can be as helpful as describing what is inside it.

Show Enough Context to Start a Good Conversation

Blog illustration

Choose two or three examples that represent the work you want to do next, not simply the work that was easiest to share. Each example needs only a short caption explaining its role: the brief, the material, the intended setting, or the question it explored. This helps a visitor connect the examples to your invitation. It also gives you a way to update the page as your practice develops, without rewriting the whole thing each time.

Keep the examples current in purpose

An older project can still belong on the page if it explains the kind of work you want to continue. What matters is the reason it is there. If it no longer reflects your materials, availability, or direction, move it to an archive or portfolio rather than leaving it to set the wrong expectation. A short, edited selection is more useful than a complete history.

Ask for Only the Details You Need First

A first message does not need a full brief. Instead, tell people what would help you understand the request: a short description of the project, the desired timing, the intended use, and any practical constraints that already matter. Keep this as an invitation rather than a test. Some clients will know exactly what they need; others may only have a starting point. The goal is to create a shared basis for the next conversation, not to filter people through an unnecessarily long checklist.

If your availability changes through the year, explain the current situation in plain terms rather than creating false urgency. You might say that you are reviewing new requests for a future season, or that you can consider projects with flexible timing. A simple, accurate note helps people decide whether it makes sense to get in touch now or return later.

Give the Enquiry One Clear Route

Blog illustration

Keep the invitation, a selected set of examples, and your preferred contact route together so a visitor does not have to assemble the information across several places. A PageLink page can provide one dependable address to share whenever you mention commissions or collaborative work. Review it before you send people there: check that the examples still represent your direction, the scope is accurate, and the contact route works. A page that is easy to maintain is more likely to stay useful when your availability changes.

A commission enquiry page works best when it feels like the beginning of a considered conversation. Describe the work you want to be asked about, show enough context to make it tangible, ask for the first useful details, and give people a clear way to continue. You do not need to anticipate every question. You simply need to make the first step easier for the people and projects that fit.

Related articles